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Friday, 31 July 2015

My Favourite Trend; All White! The Piccing App!



Hello hello, let's talk fashion! When I was approached by the exciting new app Piccing this month and asked to choose my favourite trend to work on with them, I was pretty excited. I naturally chose the all white trend, any excuse to show you some of my favourite all white outfits before Summer is over (and talk to you about a new cool app too). Let's pretend Summer is still here (even if it is currently raining as I type this). Let's go...

So before we talk about my favourite white outfits and get excited for the sun to come back out, let me introduce you to the Piccing app briefly. Last month I told you all about some other new apps that I’ve been using  and it went down really well so I thought you wouldn't mind me discussing another cool app this month too.

What is Piccing? Piccing is basically the first lifestyle shopping experience that gives shoppers around the world (that's us, yay) the tools to access, engage with, and buy multiple items within an image. It's simple, (and dangerous!) you basically upload or share an image, then “picc” up to five items within that image and then comparison shop in real time. It already has 80 million members and I can see this becoming another before-bed addiction! With Piccing, you basically turn any image (you can upload your own or find them on the app) into a shopping experience and then you can shop through that image for the exact same items or something similar. You can then buy! It's funny actually, even now I sometimes see images online and wonder where the clothes are from - this app can help you find out!


So now, I want to discuss the all white trend with you and show you some of my favourite all white outfits so far this year!


Find it on Piccing
Lace and mesh - I absolutely love nude/white dresses which are lacey and meshy. I own far too many white lace dresses but I just think they are so easy to wear and they look so sophisticated. The one above is from Missguided and is available online here. You can read my full blog post about this outfit here. Another one of my favourite white dresses is below, another lace number! This one is available online here - it was perfect for my recent trip to Mallorca - I feel like white emphasises a tan so well! 
Find it on Piccing

White Two-Pieces! - I feel like it's okay to put two white things together in one outfit during the Summer months! I recently did some photos in London (read about that here) and wore my trusty white Topshop skirt (online here and here) with my crop top.

Find it on Piccing
Above is another one of my favourite white outfits, I put this lace top (online here) with some lace shorts (online here) for more of a festival look.

Find it on Piccing
In Miami I didn't take this white-two piece off! So simple but easy to wear and great for a dressed up look or a dressed down one!


White Swimwear - I LOVE white swimwear as again, I feel like it emphasises a tan so much. I fell in love with this white mesh swimming costume recently. I honestly think white swimwear is just so flattering. The swimsuit below (online here) is my personal favourite white swimming costume though! 


White Playsuits - I am obsessed with playsuits, they're my favourite outfits to wear (most of you will probably know this by now!). They're so easy to throw on with anything and look effortless. I love white ones too of course! The above one from ASOS is a personal favourite (online here and currently half price!) and I actually wore it to the Novem & Knight clothing launch and so many people complimented it! I was a little scared as it's just so white and stand-out but I love it so much. The one below is perfect for day wear, it's the prettiest little playsuit for a day date! It's so easy going. Online here


Find it on Piccing
So there we have it! A cheeky look at an exciting new app AND my favourite trend of the Summer - I thought it was going to be hard to choose my favourite trend but it was a no brainer, I ALWAYS wear all white haha! 

You can see my profile here!



Have you used of the Piccing app? Have you heard of it? Do you like the sound of it? Do you like all white? What's your favourite trend? 




*This post was sponsored by Piccing but as always it's 100% my honest opinion! 

Lots of love, Em x


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